Tate Art Term Pop Art "Pop art is an art movement that emerged in the 1950s and flourished in the 1960s in America and Britain, drawing inspiration from sources in popular and commercial culture. Different cultures and countries contributed to the movement during the 1960s and 70s" Pop Art was first introduced in Britain in the mid 1950's and then in America in the late 1950's then going on to reach its peak in the 1960's. The art form was started as a way to go against traditional views of art and the culture of art, but instead embrace popular media such as pop music, advertising, comic books, product packaging and Hollywood movies, to appeal to a mass audience. A pop artist named Richard Hamilton wrote a letter to his friends in 1957 which listed how he described Pop Art - "Pop Art is: Popular (designed for a mass audience), Transient (short-term solution), Expendable (easily forgotten), Low cost, Mass produced, Young (aimed at youth), Witty, Sexy, Gimm...